Marketing Communication Specialist (FMCG - Cosmetics/Pharmaceutical)

Join Bintang Kencana Anugrah, a leading name in the FMCG cosmetics and pharmaceutical industry, as a Marketing Communication Specialist. This role is perfect for a dynamic professional passionate about driving brand awareness and converting it into sales through strategic marketing campaigns. Based in Surabaya, you'll be part of a team that's dedicated to delivering innovative and impactful marketing solutions.

As a Marketing Communication Specialist, you'll be at the heart of our marketing efforts, working closely with cross-functional teams to develop and execute campaigns that resonate with our target audience. You'll have the opportunity to work with cutting-edge tools like Google Analytics, Hootsuite, and Canva, ensuring our campaigns are not only creative but also data-driven. This is your chance to make a real impact in the fast-paced world of FMCG marketing.

📋 Tanggung Jawab Pekerjaan

• Develop and execute marketing campaigns to increase brand awareness and drive sales.
• Create engaging content for social media, email, and other digital channels.
• Monitor and analyze campaign performance using tools like Google Analytics and Hootsuite.
• Collaborate with the sales and product development teams to align marketing strategies with business goals.
• Stay up-to-date with industry trends and best practices in digital marketing.
• Manage and optimize our social media presence, including Facebook, Instagram, and LinkedIn.
• Design and maintain our brand's visual identity using tools like Canva.
• Report on campaign performance and provide insights to senior management.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in marketing communications, preferably in the FMCG industry.
• Proven experience in developing and executing digital marketing campaigns.
• Strong understanding of social media platforms and digital marketing tools.
• Excellent written and verbal communication skills in Indonesian and English.
• Ability to work independently and as part of a team in a fast-paced environment.
• Certification in Google Analytics or Hootsuite is a plus.
• Experience in the cosmetics or pharmaceutical industry is a plus.

🛠️ Keahlian

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